![]() They actually include the word “jobs” in it and talk about the benefit of having huge impact: Or, check out Instagram’s opening line of their About Us statement. Their About Us goes on to mention what “ IBMers believe in” and that they have with more than 380,000 IBMers serving clients in 170 countries. IBM, in the first line of its About Us statement, refers to “the IBMer” (an IBM employee): Your About Us statement on your job postings is an opportunity to talk about employees and jobs. “We invest in training and development in a big way, so you can build your future along with ours, creating an impactful career unique to you.”Ībout Us Tip #3: Be Employee-Centric (or Jobs-Centric) Or, if training is a big deal in your biz then say something like what Accenture says in their About Us: “…ZARA today is an internationally known fashion retailer represented in over 88 countries around the world.” So if you’re in multiple countries and cities, mention it. The About Us section is another opportunity to SELL the candidate.įor example, most candidates love the option to travel. “Facebook’s mission is to give people the power to build community and bring the world closer together.”Ībout Us Tip #2: Show Benefit to the Candidate If you’ve got a strong mission statement, that’s another great choice for opening up your About Us statement. “GE drives the world forward by tackling its biggest challenges.” Here are some top tips: About Us Tip #1: Open With a Strong First SentenceĬheck out GE’s first sentence of their About Us statement: The best About Us statements are ones where the writer takes a copywriting approach (which I recommend for all your job content). Tips on How to Write an Effective “About Us” Statement So make sure you nail the About Us language in all your job postings/ads. They don’t always visit your career site first (or at all). from a job board, Google, a shared link, etc.). The reason that your About Us statement on job postings is so important is that some candidates first experience your jobs through a job posting/ad (e.g. But most of my tips and examples will also help you rewrite the text of the About Us page of your career site too. This article focuses on the About Us statement in job postings. 15 Examples of About Us statements that might give you ideas for your own.Copywriting tips on how to write your About Us section.What content to consider for your About Us section.Like any content on your job pages, it’s an opportunity to sell the candidate!Īfter reviewing thousands of About Us statements through our Text Analyzer job description software, I want to share a few things in this article: If you face any difficulties while creating your Website About us Page or your code is not working as expected, you can download the source code files for this About Us Section for free by clicking on the download button, and you can also view a live demo of this card slider by clicking on the view live button.15 Examples of an Awesome “About Us” StatementĪn About Us statement is a critical piece job posting or web site. ![]() Second, paste the following codes into your style.css file. Ullam dolorem repudiandae cumque voluptate consequatur consectetur, eos provident necessitatibus reiciendis corrupti! Expedita natus ad sed harum itaque ullam enim quas, veniam accusantium, quia animi id eos adipisci iusto molestias asperiores explicabo cum vero atque amet corporis! Soluta illum facere consequuntur magni. Lorem ipsum dolor sit amet, consectetur adipisicing elit. If you don’t want to do these then scroll down and download the About Us Page by clicking on the given download button.įirst, paste the following codes into your index.html file. Once you create these files, paste the given codes into the specified files.
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